Saint-Tropez · French Riviera · Monaco
Luxury concierge service in Saint-Tropez
The Art of Bespoke Service
Luxury concierge in Saint-Tropez
The art of bespoke service
Azur Dream Saint-Tropez is your luxury concierge in Saint-Tropez: we embody the art of private concierge service on the French Riviera and in Monaco.Our mission: to create, facilitate and elevate every moment, with a precision drawn from the codes of the most prestigious houses.Every request is orchestrated with elegance, fluidity, responsiveness and perfection down to the smallest detail. We also organise your luxury weddings and your corporate events, as well as your family holidays in Saint-Tropez.
- 30 years of experienceIn the world of luxury and service.
- Based in Saint-TropezA local agency by your side on the French Riviera and in Monaco.
- Bespoke guidanceServices tailored to your wishes and to every detail of your project.
- Discretion and confidentialityRespect for your privacy at every step.

Our bespoke concierge services

Bespoke VIP Experiences in Saint-Tropez
We anticipate your expectations with refinement and discretion. Stays in the palaces of Saint-Tropez, Monaco and the Riviera, reservations at the finest tables, access to beach clubs and VIP evenings, bespoke VIP experiences in Saint-Tropez, designed around your wishes…Every moment is tailored to your preferences. Our team accompanies you throughout your stay to adjust or complete every request.

Exceptional Villa Rentals & Luxury Services
Azur Dream Saint-Tropez selects rare villas: contemporary properties, Provençal bastides, waterfront villas, architect-designed homes.
- Personalised welcome
- Housekeeper, cleaning staff, butler
- Private chef, sommelier, continuous service
- Security and discreet surveillance
- Organisation of dinners, receptions and intimate evenings
- Complete coordination of vendors
- Groceries, flowers, linen, equipment
Every villa becomes a perfectly orchestrated cocoon. Every property is visited and approved beforehand by our team, with attentive guidance from first enquiry to key handover.

Yachts, Superyachts & Semi-Rigid Boats
Tenders, semi-rigids, yachts from 40 to 120 feet, crewed superyachts: the sea becomes your playground of freedom.
Days at sea, private stopovers, moorings, transfers, nautical experiences (paddle, seabob, jet-ski, snorkelling), dinners or events on board.Every outing at sea becomes an interlude of absolute elegance. Every vessel is inspected with its crew before boarding, whether for a day trip or a week on board.
Your bespoke support

Transfers & Private Mobility
Saloon cars, SUVs, iconic convertibles, sports cars: every journey becomes a refined experience.Private chauffeur, airport/port/heliport transfers, access to private jets or helicopters (Saint-Tropez ↔ Nice, Cannes, Monaco, Corsica, Italy).Seamless, premium, perfectly orchestrated mobility.

Security & Close Protection
Peace of mind is a luxury.Close protection agents, villa security, security-trained chauffeurs: a discreet and controlled presence, tailored arrangements, villa or travel surveillance.Invisible yet absolute protection. Our agents, drawn from specialised units, act with complete discretion, without ever interfering with the flow of your stay.

Wellbeing, Sport & Vitality
Private coaches, yoga, pilates, fitness, tennis, boxing, personalised programmes…Massages, spa treatments, specialist therapists: a haven of calm and revitalisation within your villa. Each practitioner is selected for their discretion as much as their expertise, and comes directly to you, at the time that suits you.

Private Chef Saint-Tropez
Bespoke dinners, elegant brunches, fine dining, Mediterranean influences and signatures from around the world.Private chefs, sommeliers, mixologists, tablescaping and culinary staging.Your villa becomes an exceptional table. The menu is developed with you beforehand according to your tastes, allergies and occasions, from local produce selected that very morning to bespoke presentation.

Vineyards & the Tropézian art of living
Private tastings at the finest estates, confidential cellar visits, meetings with winemakers, blending workshops, masterclasses, lunches amid the vines.A rare immersion into the terroir and the Tropézian art of living. A selection of estates in Provence and along the coast, small-group visits organised with private transport included on request.

Private shopping & luxury houses
Personal shopper, private sessions in boutique or in villa, access to high jewellery houses, bespoke creations, confidential fittings, sourcing of hard-to-find pieces.A service combining taste, discretion and anticipation. Sourcing of rare or limited-edition pieces and priority appointment booking with partner houses, ahead of your arrival if needed.

Exceptional moments
Dinners under the stars, intimate birthday celebrations, refined surprises, celebrations aboard a yacht.Every moment is crafted with artisanal precision: subtle scenography, flavours, music, service.A perfectly mastered emotion. Every detail, from the choice of venue to the scenography, is approved with you beforehand for a result true to what was imagined together.
Also worth reading: luxury hospitality in Saint-Tropez and on the French Riviera and our personal shopper service in Saint-Tropez.

Luxury services
Our Luxury Services in Saint-Tropez
Saint-Tropez · French Riviera · Monaco
Azur Dream Saint-Tropez offers a bespoke luxury concierge in Saint-Tropez, across the French Riviera and in Monaco: helicopter transfers or private jet, private chauffeurs, in-home chefs, VIP protection, personal shopper, event planning, high-end events, private parties, birthdays, dinners and exclusive experiences.
Every request is handled with discretion, precision and excellence: exceptional stays, yachts, villas, gastronomy, security, lifestyle and the French art of living.
From Pampelonne to Monaco, we turn your wishes into rare, perfectly orchestrated moments.

Private Chefs & The Art of Hosting
Azur Dream Saint-Tropez offers bespoke gastronomic experiences in Saint-Tropez, across the French Riviera and in Monaco, with a selection of private in-home chefs.
Brunch at a villa, a confidential dinner, a private reception or a culinary experience aboard a yacht: every service is designed with elegance, discretion and rigor.
Personalized menus, fresh seasonal produce, sommeliers, bartenders or pastry chefs: every detail is coordinated to create a unique, perfectly seamless experience.
From menu design to table service, Azur Dream orchestrates it all so you can fully enjoy your guests.
An exclusive gastronomic experience, inspired by the art of hosting and the elegance of the Riviera.

Close Protection & Discretion
Azur Dream Saint-Tropez coordinates close protection services in Saint-Tropez, Monaco and across the French Riviera.
Bodyguards, security for villas, yachts, private events and travel: every arrangement is organized bespoke, with discretion, responsiveness and rigor.
A professional, reassuring presence, perfectly integrated into your environment.

Personal Shopping & Luxury Houses
Private personal shopping & bespoke selection
Azur Dream Saint-Tropez offers a personal shopping service in Saint-Tropez, Monaco and across the French Riviera.
Fashion, jewelry, watches, rare pieces and exclusive collections: every selection is curated to your style, your occasion and your wishes.
Private fittings, personalized advice and beauty coordination complete a confidential, elegant and entirely bespoke experience.

Weddings in Saint-Tropez
Bespoke luxury weddings across the French Riviera & Monaco
Founded by Stéphanie Di Franco, wedding planner in Saint-Tropez, Azur Dream Saint-Tropez designs and orchestrates exceptional weddings in Saint-Tropez, across the French Riviera and in Monaco.
Private villas, wine estates, secluded beaches, palace hotels or yachts: every celebration is designed bespoke, from the first inspiration to day-of coordination.
Artistic direction, scenography, flowers, decor, gastronomy, music, artists and a selection of exceptional partners: Stéphanie Di Franco and her team attend to every detail with rigor, elegance and discretion.
The Azur Dream signature: deeply personal, refined and unforgettable weddings, inspired by the Riviera's art of living.

Beauty & Wellness
Exclusive treatments in villas, aboard yachts and at exceptional spas
Azur Dream Saint-Tropez offers high-end beauty and wellness experiences in Saint-Tropez, across the French Riviera and in Monaco: personalized treatments in a villa, aboard a yacht or at the finest spas. Every service is designed to enhance, soothe and offer a moment of serenity in complete discretion.
Exclusive treatments & rituals: massages, facials, bespoke beauty care, exceptional hair and makeup.Wellness retreats: yoga, pilates, meditation, detox nutrition, holistic treatments.Event preparation: weddings, galas, VIP evenings, on-site service.
The Azur Dream experience: elegance, confidentiality, the French art of living.

Private & Corporate Events
Luxury event agency across the French Riviera & Monaco
Azur Dream Saint-Tropez designs and orchestrates exceptional events in Saint-Tropez, across the French Riviera and in Monaco: weddings, birthdays, private parties, seminars, executive retreats and exclusive launches.
Private villas, wine estates, yachts, secluded beaches or palace hotels: every project is designed bespoke, with particular attention to aesthetics, experience and the smallest detail.
Scenography, gastronomy, artists, mixology, private transfers, security and full coordination: Azur Dream brings together the finest partners to create elegant, seamless and memorable experiences.
The Azur Dream signature: creativity, rigor, discretion and a fully personalized service.
To go further: luxury hospitality according to Azur Dream and luxury shopping with a personal shopper.

Our promise
Our commitments
With Azur Dream, every service is a promise of exclusivity and elegance: total personalisation, the excellence of our partners and attention to every detail.
Strong local roots
Saint-Tropez → Monaco, exclusive network
Concierge spirit
Responsiveness, access, excellence
Creative signature
Unique experiences, considered down to every detail
Responsible elegance
Refined, sustainable and carefully managed choices
Uncompromising excellence
Detail, discretion, flawless service
Reliability & security
Exacting standards, at every stage
The Azur Dream Signature
A commitment to service in every detail: total personalization, the excellence of our partners, absolute discretion
Bespoke service
Every service is tailored to your specific needs.
Discretion and high standards
We work with professionals recognized for their expertise.
Attentive follow-up
Every request followed with care, from the first exchange to the end of your stay.

Based in Saint-Tropez
Our territory, from Saint-Tropez to Monaco
Based in Saint-Tropez, our concierge operates across the whole gulf and the French Riviera, all the way to Monaco.
- Saint-Tropez
- Ramatuelle & Pampelonne
- Gassin
- Grimaud
- Gulf of Saint-Tropez
- Cannes
- Nice
- Monaco

Luxury concierge
Frequently Asked Questions
What exactly does a luxury concierge service in Saint-Tropez do?
It takes care of everything surrounding your stay: villa or yacht, transfers by jet, helicopter or chauffeur, private chef, household staff, tables and beach clubs, security, wellbeing, bespoke experiences. Bespoke guidance, and every detail orchestrated in advance.
How far in advance should you get in touch?
For July and August, as soon as your dates take shape: some of our clients are already booking for summer 2027. In June and September, a few weeks are enough. For a one-off request, we can also step in at short notice when our network allows.
Can we contact you for a single request, without a full stay?
Yes. A hard-to-get dinner reservation, a day at sea, a transfer from Nice, a chef for one evening: we respond just as readily to a single request as to the complete coordination of a stay.
How does your pricing work?
Each proposal is built on a bespoke basis, according to the length of stay, number of guests and level of service desired. We work either on a per-service basis or on a concierge package for the duration of the stay. The quote is detailed and approved before any work begins, with no hidden fees.
Do you operate beyond Saint-Tropez?
Yes: Ramatuelle, Gassin and the whole of the gulf, as well as the entire French Riviera up to Monaco. Our teams also follow our clients on their travels, within France and internationally.
How do you support us during the stay?
We remain by your side throughout your stay to adjust every detail, with discretion. Unforeseen issues are resolved before you even need to worry about them.
How do you guarantee confidentiality?
Discretion is the very condition of our profession. No client name is ever disclosed, no photograph is published without written consent, and our vendors are bound by the same commitments. Confidentiality agreements are signed on simple request.
Can you secure a table or an entire beach club in peak season?
This is where our Tropézian roots make the difference. Our relationships with the finest addresses in the village and Pampelonne have been built over years. We never promise the impossible, but we obtain what few others can.
Do you also manage villas, yachts and events?
Yes, in-house. Our collection of exceptional villas and our fleet of yachts are directly accessible, as is the organisation of your private events and your weddings.
How does a collaboration begin?
With a conversation. You write to us via our contact page or via WhatsApp, share your dates and wishes with us, and we get back to you with an initial proposal. Everything then takes shape as the conversation unfolds.
Which luxury services do you offer in Saint-Tropez?
Private chef, close protection, personal shopper, wellness and beauty at home, babysitting, set design and event planning, alongside villas, yachts and private transfers.
Can I book a private chef in my villa or on a yacht?
Yes. The chef creates a menu to your taste with local produce, for one dinner, a brunch or your whole stay.
Your bespoke stay
Tell us about your stay
Share your dates and wishes with us: we will get back to you with an initial proposal.
THE JOURNAL
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