Wedding planner in Saint-Tropez

Beach Wedding on Pampelonne

Saying yes barefoot in the sand, facing the Mediterranean: a luxury seaside wedding, imagined and orchestrated by Azur Dream Saint-Tropez.

Imagine my wedding

The legendary bay of Saint-Tropez

Beach Wedding on Pampelonne: the most beautiful setting to say yes

Four and a half kilometres of fine sand between Ramatuelle and Saint-Tropez, turquoise water, umbrella pines and that golden light which made the peninsula a legend: Pampelonne beach is one of the most beautiful wedding venues on the French Riviera.

A wedding planner and wedding designer based in Saint-Tropez, Stéphanie Di Franco conceives your beach wedding as a one-of-a-kind creation: a symbolic ceremony facing the sea, cocktails at sunset, dinner barefoot in the sand in a private beach club, then a celebration that carries on beneath the stars.

Aerial view of Pampelonne bay and beach in Saint-Tropez, a beach wedding venue
Why Pampelonne

A seaside wedding, couture style

I

The light of the bay

A late-afternoon ceremony, as the sun drops towards the sea: unforgettable photographs and a magical atmosphere.

II

A beach club to yourselves

We arrange the exclusive hire of a Pampelonne beach club for you and your guests, in complete privacy.

III

Barefoot in the sand, elegance all the way

Set design, floral decoration and table styling conceived for the sand, the breeze and the evening light.

IV

An arrival by sea

Guests welcomed by boat from the port of Saint-Tropez, newlyweds arriving by yacht: the most spectacular entrance there is.

The bride tosses her bouquet to her bridesmaids at sunset, beach wedding on Pampelonne beach in Saint-Tropez
The peninsula notebook

Saint-Tropez, Ramatuelle, Pampelonne: the setting of your wedding

Marrying at Pampelonne means offering your guests all the magic of the Saint-Tropez peninsula and the French Riviera: picture-postcard villages, vineyards facing the sea, secret coves and that art de vivre the whole world envies.

The old port and the village of Saint-Tropez seen from the sky

Saint-Tropez

The iconic village

Ochre facades, an old port where fishing boats and yachts sit side by side, the market on place des Lices and the citadel overlooking the gulf: the backdrop to every Riviera legend.

The vineyards of Ramatuelle facing the bay of Pampelonne

Ramatuelle

The hilltop village

Lanes draped in bougainvillea, vineyards stretching to the sea and a theatre festival under the stars: the Provençal soul of the peninsula, a stone’s throw from the beach.

Pampelonne beach and its turquoise water

Pampelonne

The legendary beach

Four and a half kilometres of fine sand, turquoise water, umbrella pines and Cap Camarat as a backdrop: the most famous beach on the Riviera.

The turquoise coves of the Ramatuelle coastline

The French Riviera

The Riviera within reach

Secret coves, the golden islands of Porquerolles and Port-Cros, Cannes and Monaco a helicopter ride away: the whole Riviera becomes your guests’ playground.

Photos dronepicr, CC BY 2.0

First dance of the newlyweds at sunset in a Pampelonne beach club, with live musicians facing the sea, wedding in Saint-Tropez
Our signature

A wedding experienced through all five senses

A great wedding is not only looked at: it is felt. We compose your day as an experience, with an opening, a crescendo and a finale, where every sense has its place.

  • Sight. A set design that tells your story and a warm light, flattering in every photograph.
  • Smell. Scented flowers, chosen candles, a wedding fragrance: the most faithful memory is an olfactory one.
  • Taste. A chef’s menu, pairings with Provence wines, a signature cocktail and midnight treats.
  • Touch. Washed linen, cut glassware, embossed stationery, cushions and rugs on the sand.
  • Sound. Live musicians for the ceremony, high-end sound design and a DJ who reads your dance floor.
White flower arch and ceremony chairs on the sand facing the Mediterranean, Pampelonne beach
The ceremony

A symbolic ceremony facing the sea

On the sand, facing the Mediterranean, we write a personalised symbolic ceremony with you: your words, your loved ones, your music. A celebrant, an aisle of flowers, an arch facing the horizon.

In France, the civil marriage takes place at the town hall and is subject to residency conditions. The beach ceremony is therefore symbolic: many couples, international ones in particular, marry civilly at home and then celebrate their destination wedding here.

  • A ceremony celebrant
  • Flower arch, aisle and seating facing the sea
  • Live musicians for the entrance and the recessional
  • Decor designed for the wind and an elegant fallback ready in case of rain
Round wedding table facing the sea at sunset, cane chairs and floral centrepiece, Saint-Tropez
The reception

Dinner and celebration in a private beach club

The beach clubs of Pampelonne are ideal reception venues for a seaside wedding, generally up to around a hundred guests, or slightly more depending on the property. We select the one that reflects you, arrange its exclusive hire and orchestrate a gastronomic dinner facing the sunset.

These venues open seasonally and the finest July and August dates go very early: we recommend booking 12 to 18 months ahead.

  • Selection and exclusive hire of the beach club
  • Exceptional caterer or private chef
  • Lighting design, DJ and musicians within permitted hours
  • After-party in a private villa or aboard a yacht
The peninsula table

The flavours of the Mediterranean

With exceptional chefs and caterers, we compose a menu that tells of Provence and the sea: market produce, local fish, olive oil and wines from the peninsula.

Aperitif facing the sea

An oyster bar, fish crudos, tapenades and Provençal bites, served at sunset with the rosé of the peninsula.

Dinner beneath the stars

Locally caught fish, market vegetables, herbs of Provence: generous, refined chef’s cooking, plated or served to share.

The Tropezian indulgence

The famous tarte tropézienne, born in Saint-Tropez, reinvented as a tiered cake, as petits fours or as a dessert bar for your guests.

Long boho-chic wedding table set on the beach at sunset, white flowers and candles, Saint-Tropez
Set design and floral art

A setting of flowers, light and sand

Every Pampelonne wedding begins with a story, which we translate into set design: a colour palette, materials, flowers, a light. With our florists and decorators, we imagine a spectacular setting, conceived for the sand, the sea breeze and the evening light.

  • Floral arch, petal aisle and suspended installations
  • Seasonal flowers and Mediterranean greenery: olive trees, lavender, bougainvillea
  • Table styling: linen, crystal glassware, tableware and centrepieces
  • Lighting design: candles, hurricane lamps, lanterns and string lights
  • Bespoke stationery: invitations, menus, seating plan and calligraphy
  • Decor weighted and designed against the wind, leaving nothing on the beach
Bride holding her bouquet of white peonies facing the sea, wedding in Saint-Tropez
Photographer and videographer

Images worthy of the setting

The light of Pampelonne is a gift for photographers. We select wedding photographers and videographers whose style suits yours — natural reportage, fine art or editorial — and we build the flow of the day around the golden hour.

  • Reportage from the preparations to the last dance
  • Couple session at sunset, feet in the water
  • Wedding film and teaser to share with your loved ones
  • Drone footage, subject to permits
  • Engagement or day-after session on the peninsula
  • Elegant photo booth and fine art album
The Azur Dream surprises

The moments your guests will talk about for years

A successful wedding is remembered through its emotions. We imagine with you — or in secret, for your other half — the surprises that will make your day a singular memory.

I

The arrival by sea

The couple reaches the beach aboard a classic wooden boat, to the applause of their guests.

II

Music at sunset

A violinist, a saxophonist or a gospel choir appearing on the sand at the most unexpected moment.

III

Rosé and champagne bar

The finest rosés of the peninsula, a champagne bar and an oyster bar facing the sea.

IV

A live artist

A watercolourist or portraitist painting the evening during the cocktail: a unique keepsake to frame.

V

Your wedding fragrance

A scent created for you with a perfumer, offered to your guests as a memory of the day.

VI

The beach basket

For every guest: a fan, sandals, sunglasses and personalised little touches.

VII

The luminous finale

A drone or light show above the bay, subject to permits.

VIII

The day after, by yacht

A brunch at sea along the coves of the peninsula, to carry on the celebration in a small circle.

The newlyweds dance on the beach at sunset with a saxophonist, cheered by their guests, wedding in Saint-Tropez
The newlyweds surrounded by their guests at a wedding party under the string lights of a beach club, Pampelonne beach
The art of hosting

Your guests, our guests of honour

Luxury hides in the details nobody notices, because everything has already been taken care of. Your guests are received as in a Tropezian home, from the first message to the last shuttle.

  • The welcome bag. On arrival: rosé from the peninsula, a guide to Saint-Tropez, the weekend programme and small delights.
  • A dedicated concierge service. Restaurant, beach, excursion and transfer bookings for your guests, before and after the wedding.
  • A lounge on the sand. Sofas, rugs, cushions and parasols: an elegant lounge where everyone feels at home, facing the sea.
  • Comfort above all. Spare flats and sandals, shawls for the cool of the evening, chilled water and shade during the ceremony.
  • Midnight treats. Wood-fired pizza, miniature tropéziennes or an ice cream bar to revive the party.
  • A serene journey home. Shuttles and chauffeurs back to the hotels and villas, so that no one watches the clock.
The timeline

A wedding day at Pampelonne

11am

The preparations

Hair, make-up and a photo reportage of the preparations at the villa, overlooking the sea.

4.30pm

Guests arrive

Private transfers or boat shuttles from the port of Saint-Tropez, welcomed with refreshments.

5.30pm

Ceremony on the sand

The symbolic ceremony facing the sea, in the softness of the late afternoon.

6.30pm

Cocktail and photographs

Rosé from Provence, gourmet bites and a photo session by the water during the golden hour.

8.30pm

Dinner at sunset

Long tables set on the sand, speeches and the first dance beneath the lights.

11pm

The dancing

The opening dance, the wedding cake and dancing barefoot in the sand, within the beach’s permitted hours.

Midnight

The after-party

The celebration continues in a private villa or aboard a yacht, under the stars of the peninsula.

The wedding weekend

Three days of celebration in Saint-Tropez

Your guests often travel a long way: we turn your Pampelonne wedding into a true Tropezian weekend.

Friday

The welcome dinner

A Tropezian evening at the villa, on a rooftop or in a restaurant by the port, to welcome your loved ones.

Saturday

The big day at Pampelonne

Ceremony facing the sea, cocktails during the golden hour, dinner and celebration in your private beach club.

Sunday

The day-after brunch

A pool party at the villa or a day by yacht along the coves, to relive the night before.

Around the wedding

Experiences for your guests on the French Riviera

Before and after the big day, our concierge service composes an à la carte programme for your guests, between Tropezian art of living and Riviera treasures.

Tasting in the vineyards

A visit to the wine estates of the peninsula and a tasting of Côtes de Provence rosés.

A day at sea

A yacht or classic boat towards the coves of Ramatuelle and the golden islands.

The coastal path

A walk between pines and rocks, from the beach to Cap Camarat and its lighthouse.

Place des Lices

The Provençal market, café terraces and a game of pétanque, like a true Tropezian.

Provençal cooking

A workshop with a chef around market produce and olive oil.

Helicopter flight

The bay of Pampelonne, the gulf and the hilltop villages seen from the sky.

Spa and beauty

Treatments, massages and beauty rituals before the big day, at the villa or in the finest spas.

Dinner in the village

An evening in the lanes of Ramatuelle or Gassin, facing the sunset.

Les Voiles de Saint-Tropez

For a late-September wedding, the most beautiful sailing yachts in the world race in the gulf.

The best season

When to marry on Pampelonne beach?

June

The insider’s choice

Long evenings, a sea already warm, quieter beaches and greater availability.

July – August

High season

Tropezian effervescence, but very high demand and dense traffic: arriving by sea becomes an advantage.

September

The perfect light

Golden light, a warm sea and a more intimate atmosphere before the beaches close for the season.

Getting to Pampelonne

Access, transfers and guest accommodation

Nice Côte d’Azur airport

About an hour and a half by road, or some twenty minutes by helicopter to Saint-Tropez.

Toulon-Hyères airport

About an hour by road, convenient for flights from Paris.

La Môle airport

A few minutes from Saint-Tropez, reserved for business aviation and private jets.

By sea

Shuttles and private boats from the port of Saint-Tropez: the elegant way to avoid the roads in summer.

Transfers on site

Chauffeur-driven cars, minibuses and shuttles between the hotels, the villa and the beach.

Guest accommodation

Luxury villas and exceptional hotels in Saint-Tropez, Ramatuelle and Gassin, booked and coordinated for you.

A responsible wedding

Celebrating Pampelonne while respecting it

Since its redevelopment, Pampelonne beach has protected its dune and natural areas, with demountable venues in harmony with the landscape. We organise weddings that respect this exceptional site: local, seasonal flowers, reusable decor, no confetti or balloon releases, reusable tableware and suppliers from the peninsula.

Wedding dinner in a private beach club at sunset, flower-topped tables facing the sea in Saint-Tropez
Our wedding planner advice

Making a beach wedding a success

  • Book the beach club early, especially for a Saturday in summer.
  • Plan for guests to arrive by sea: in August, the road to Pampelonne can be very busy.
  • Anticipate the wind: weighted decor, drapes, suitable hairstyling and a covered plan B.
  • Think about comfort: sandals for the sand, fans, shade and water for your guests.
  • Respect the site: Pampelonne is a protected shoreline and we work with committed suppliers.
  • Plan where the party continues, as music is regulated on the beach.
The groom twirls the bride on the beach at sunset, sailboats in the distance, wedding in Saint-Tropez
Your budget

What makes up the budget of a beach wedding

Every wedding is unique: after our first conversation, we give you a detailed and transparent estimate, line by line.

  • The venue. Date, season and level of exclusivity at the beach club.
  • The guests. Number of guests, catering, drinks and service.
  • The set design. Flowers, decoration, table styling and lighting.
  • The atmosphere. Musicians, DJ, entertainment and surprises.
  • The memories. Photographer, videographer, stationery and guest gifts.
  • The logistics. Transfers, boats, accommodation and the weekend programme.
Our method

From the first meeting to the wedding day

01

The meeting

We listen to your story, your wishes and your priorities, and we define the budget framework together from the outset.

02

The world of your wedding

Mood board, palette, materials and flowers: we draw the design of your wedding.

03

The scouting

Beach club visits, supplier selection, tastings and trials, on site or remotely.

04

The production

Reverse planning, floor plans, logistics, permits and a plan B: nothing is left to chance.

05

The weekend

Welcoming your guests, the ceremony rehearsal and the coordination of every event.

06

The wedding day

Our team orchestrates everything behind the scenes. You have only one thing to do: live every moment.

The newlyweds leave the ceremony under the flower arch by the sea, luxury wedding on the French Riviera
Why Azur Dream

Stéphanie, a Tropezian by your side

Stéphanie Di Franco, founder of Azur Dream Saint-Tropez, cultivates the art of the bespoke and the exacting standards of haute couture. She knows every beach, every confidential address and every exceptional craftsman on the peninsula. For you, she composes a singular wedding, where every detail is considered and every emotion orchestrated with elegance.

Bespoke guidance by your side, from the first meeting to the last guest. For the public figures and families who wish it: absolute confidentiality and organisation in complete discretion.

Stéphanie Di Franco

Bridesmaids in powder-pink dresses raising their bouquets on the beach at sunset, wedding at Pampelonne
Frequently asked questions

Beach weddings in Saint-Tropez

Can you legally marry on Pampelonne beach?

No: in France the civil marriage is celebrated at the town hall. On the beach, we organise a symbolic ceremony, personalised and deeply moving. We guide you through the civil formalities.

How many guests for a wedding at Pampelonne?

Beach clubs lend themselves ideally to weddings of around a hundred guests, sometimes more depending on the property. For an intimate wedding or an elopement, other formats are possible.

When should you book?

Ideally 12 to 18 months ahead for July and August. June and September offer more flexibility and a magnificent light.

What budget should you plan for?

It depends on the date, the number of guests, the beach club and the level of exclusivity. After a first conversation, we give you a detailed and transparent estimate.

What if it is windy or rainy?

Every beach wedding is prepared with a plan B: a covered space, drapes, adjusted timings. You have nothing to worry about on the day.

How do guests reach the beach?

We organise private transfers, shuttles and boat arrivals from Saint-Tropez, as well as guest accommodation in villas and hotels.

Until what time can you celebrate on the beach?

Amplified music is regulated on the beach and the hours vary from one property to another. We build the timeline accordingly and carry the celebration on in a private villa or aboard a yacht.

Can you marry at Pampelonne in May or October?

The beach clubs of Pampelonne are seasonal. Depending on their opening dates, a wedding in May or early October is possible; otherwise, we propose a villa or an estate with a sea view.

Do you take care of the flowers, the decoration and the photographer?

Yes. We select and coordinate florists, decorators, photographers, videographers, musicians, caterers and every supplier for your wedding. You can fully enjoy every moment.

Can we plan a fireworks display?

Fireworks are strictly regulated along the coast. We look into the permits that may be possible and propose beautiful alternatives: a drone show, light effects or a musical finale.

Our guests come from abroad, can you look after them?

Of course. We organise their transfers, their accommodation and their weekend programme.

Do you organise weddings in complete confidentiality?

Yes. Non-disclosure agreements, security, controlled access and suppliers chosen for their discretion: we protect your privacy and that of your guests.

Other settings for your wedding

Imagining your wedding in Saint-Tropez

To prepare your project, also discover our guide to planning a wedding in Saint-Tropez and our marriage proposal ideas.

Your wedding at Pampelonne

Let’s talk about your beach wedding

Tell us your story: we will come back to you with a bespoke proposal.

“I do not create events, I create memories.”

Stéphanie Di Franco

THE JOURNAL

Inspirations & tips

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